15 Best Platforms For Content Creators in 2024

Are you an aspiring content creator, small business owner, or agency wondering which digital platform will turn your passion and ideas into a profitable online business or help elevate your brand?

Overwhelmed by the seemingly endless list of content creation platforms out there and unsure of where to even start?

From YouTube to TikTok, Instagram to LinkedIn, every platform has different benefits and audiences, so trying to understand each one can seem like a nightmare.

This post is here to clear the air for you and simplify your journey towards becoming a successful content creator by showing you the 15 best platforms for content creators in 2024.

We'll also look at the strengths and possible drawbacks for each, so you'll know what to expect. Your ideas are meant to be shared with the world, and I'm here to help you do just that.

The 15 Best Platforms for Content Creators

Quick Overview:

  1. YouTube: Best for versatile visual and auditory content creators who want to leverage its vast user base for monetization.
  2. Mighty Networks: Best for creators who want to build a community-focused brand, offering courses, or memberships.
  3. TikTok Creator Market Place: Best for creators wishing to explore brand collaborations and generate income through creative content.
  4. Insense: Best for TikTok and Instagram creators looking to monetize through brand partnerships and User Generated Content.
  5. Upfluence: Best for content creators aspiring to connect with top-tier brands for partnerships.
  6. CreatorIQ: Best for creators and agencies seeking to identify influencers, manage relationships, and measure campaign's success.
  7. Aspire.IO: Best for e-commerce brands and businesses aiming to leverage influencer marketing for greater outreach and return on investment.
  8. IZEA: Best for content creators wishing to launch effective marketing campaigns in partnership with well-known brands.
  9. Facebook: Best for creators looking to manage multiple pages, boost social media presence, and grow their audience organically.
  10. LinkedIn: Best for professionals wanting to share industry-specific insights, establish thought leadership, and build a professional network.
  11. Instagram: Best for visually-inclined creators seeking to interact with their audience through creative visual content, stories, and more.
  12. Hootsuite: Best for content creators needing comprehensive social media management tools across multiple platforms.
  13. Buffer: Best for individuals, teams, and businesses needing easy-to-use tools to plan, schedule, and manage social media content across multiple platforms.
  14. Patreon: Best for content creators of all kinds, seeking to earn income through subscription-based memberships or selling individual content pieces.
  15. WordPress: Best for anyone who needs a user-friendly, customizable, and cost-effective platform for building and managing websites or blogs.

YouTube

Best platforms for content creators

YouTube is still one of the most dominant forces in online media. It has a ton of diverse content creation opportunities that you can choose from like vlogs, tutorials, music videos, or entertainment shows which is an awesome way to connect with you audience visually and auditorily.

According to Statistics[1], as of 2021, YouTube garners over 2 billion logged-in users each month, offering a massive audience base.

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With as many users that Youtube has and the monetization features, just imagine the possibilities for you to earn as a content creator.

They even have resources for you to get started and learn how to build your YouTube channel.

Top Benefits

Price

Free to start and upload content; YouTube Premium available at $13.99/month for additional features.

Pros

Cons

Best for:

Vloggers, educators, entertainers, artists, and businesses wanting to leverage the power of video content for visibility, engagement, and revenue.

Mighty Networks

Best platforms for content creators

Mighty Networks is an online platform that serves as a hub for community building, offering courses, and running paid memberships.

Founded by Gina Bianchini in 2017, it's rapidly gaining traction as a resource for creators to not only distribute content but also to foster close-knit virtual communities.

Emily Thompson built a substantial membership community for creative entrepreneurs, growing the Being Boss brand via podcasts, books, retreats, and more. Her active participation in community development boosted her success.

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Whats great about this platform is that you can create a branded network with great customization features, making it a one-stop-shop for you as a content creator to integrate building your community and monetization.

In my opinion, community is one of the most effective and increasingly important aspects of the online world. Mighty Networks is built just for that.

Top Benefits

Price

Best platforms for content creators

Courses Plan

Business Plan

Mighty Pro Plan

Community Plan

All plans come with a 14-day free trial with no credit card required. Get first 2 months free with yearly billing.

Pros

Cons

Best for:

Creators who want to build a closely knit community, entrepreneurs who want to offer paid courses or memberships, and those looking for a platform for content distribution, community interaction, and monetization.

TikTok Creator Market Place

Best platforms for content creators

TikTok isn't just about trendy dance videos or supermarket pranks, it's also a platform where brands and creators can collaborate.

The TikTok Creator Market Place marketplace gives you a space where brands can discover your talents and partner with you to created branded content. All you have to do is search for creators, invite to collaborate, and view insights.

In 2022, TikTok Audience insights showed that 73% of its users have a strong bond with brands they engage with on TikTok, unlike other platforms. Remarkably, 67% of users are influenced by TikTok to buy products unexpectedly.

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Not only does it expand your creative horizons, but it also paves the pathways for potential income streams

Top Benefits

Price

Free to join for creators, with earnings depending on individual collaboration agreements.

Pros

Cons

Best for:

Both brands and content creators that want to easily find, connect with, and collaborate with over 800,000 qualified creators worldwide for impactful marketing campaigns.

Insense

Best platforms for content creators

Insense, a one-stop shop platform for User Generated Content (content created by users or consumers, instead of the brand or company) and influencer partnerships, is a tool that helps content creators monetize their creativity.

According to the Insense, "92% of consumers say they trust user-generated content more than traditional ads.

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It leverages collaborations with TikTok and Instagram creators to drive sales through ads.

Insense isn't just a marketplace but it equips creators with the resources for effective brand collaboration and growth.

Top Benefits

Price

Best platforms for content creators

Trial

UGC Self-Service

UGC + Creator Ads Self-Service

Advanced Managed Service

Pros

Cons

Best for:

Content creators on TikTok and Instagram looking to collaborate with brands for monetization and those that want a platform for influencer partnerships and UGC creation.

Upfluence

Best platforms for content creators

Here's a great influencer marketing software that can open doors for content creators wanting to partner with brands. Upfluence simplifies your process of landing and managing brand collaborations.

It connects the dots between brands and influencers online while driving brand awareness and boosting sales.

"With Upfluence's assistance, a dietary industry client transformed initial struggles into tangible growth - hitting an impressive $440K in sales within just 5 months."

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Upfluence delivers the analytics and tools that you need to materialize effective marketing campaigns, ensuring a perfect match between you and the collaborating brand.

Top Benefits

Price

Best platforms for content creators

1 Seat

5 Seats

25 Seats

Pros

Cons

Best for:

Content creators looking for collaborations with brands or a brand aiming to skyrocket online visibility and sales through influencer partnerships

CreatorIQ

Best platforms for content creators

CreatorIQ is a platform engineered to deliver influencer data intelligence to both brands and agencies.

It's one of the go-to resources for identifying influencers, managing influencer relationships, and measuring campaign engagement and performance.

CreatorIQ collaborates with influential industry leaders, including the likes of TikTok and Twitch, forming a robust ecosystem of partnerships that lays the foundation for unparalleled creator marketing technology.

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The great thing about CreatorIQ is its "Creator Intelligence feature", which provides brands with insights, intelligence and tools for effective creator marketing, featuring AI-powered creator discovery, content library, dynamic analytics dashboard, and competitive benchmarking for brand growth.

Top Benefits

Price

Contact CreatorIQ for specific pricing details. They will assess the distinct influencer marketing needs of teams and offer package recommendations to best realize those goals.

Pros

Cons

Best for:

Aspiring content creators with a desire to connect with top-tier brands, as well as businesses and agencies that want to level up their influencer marketing strategies.

Aspire.IO

Best platforms for content creators

Aspire.io is a leading influencer marketing platform used by top e-commerce brands. The platform gives you the tools you need to find influencers quickly and run larger, effortless campaigns.

It also helps in creating user-generated content and converting it into high-performing social ads. Brands can build lasting relationships through Aspire.io while driving a healthy Return on Investment (ROI).

Aspire.io also supports inbound and outbound discovery for creators, customers, ambassadors, and affiliate.

Top Benefits

Price

Contact Aspire.IO for pricing details, which vary depending on the services and features you need.

Pros

Cons

Best for:

E-commerce brands and businesses looking to leverage influencer marketing to scale their outreach, sales, and return on investment.

Izea

Best platforms for content creators

You know when you're scrolling through your favorite social media platform and you see a cool post from a celebrity or influencer you follow, promoting a product or service? Well, there's a good chance that IZEA had something to do with that.

Through IZEA's inventive influencer marketing, TECNO's new smartphone wasn't just launched - it was heralded as a modern piece of art, smashing goals and setting new standards in the process.

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Their advanced software and services let brands partner with influencers on different social media platforms, making it possible to launch exceptional influencer marketing campaigns.

Top Benefits

Price

Best platforms for content creators

Pros

Cons

Best for:

Content creators that want to launch effective marketing campaigns and join hands with well-known brands.

Facebook

Best platforms for content creators

We all know Facebook (Meta). But did you know that Facebook has a platform called the Facebook Creator Studio that's designed to help you as a content creator organically grow your audience, boost your social media presence and manage your content?

This tool provides you with a simplified dashboard where you can review you insights, schedule posts, respond to messages, and more, managing your online persona in a single spot.

Performance-based payouts innovate creator earnings by rewarding content quality and audience engagement, not just ads.

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You can also monetize your content through Facebook's monetization options, including in-stream ads, fan subscriptions, and branded content.

Top Benefits

Price

Creating a Facebook Creator Studio account is free. Any advertising or boosted content will incur expenses.

Pros

Cons

Best for:

Ideal for content creators managing multiple pages across Facebook and Instagram, or those looking to streamline their social media management.

I have an entire article on how you can become a digital creator on a Facebook if you want to know more.

LinkedIn

Best platforms for content creators

LinkedIn isn't just a platform to upload a resume or showcase your professional skills. It infuses the world of professional networking with the innovation of content creation.

It caters mostly to business professionals, making it an excellent platform to create and share industry-focused content while establishing your authority.

31.9 million LinkedIn users have engaged Creator Mode to maximize their reach, demonstrate thought leadership, and transform their profiles into dynamic showcases of original content.

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It's also great for connecting with industry leaders, sharing insights, or shaping conversations in your respective niche, which is my personal preference for this platform.

Top Benefits

Price

Creating a LinkedIn account and publishing content is free. However, advanced features like detailed insights and advanced search options require a LinkedIn Premium subscription.

Pros

Cons

Best for:

Professionals and business-centric content creators looking to share industry-specific insights, establish thought leadership, and build a network in a professional environment. It's more specific for B2B marketing, career development and educational content.

Instagram

Best platforms for content creators

Instagram, or "IG" as some like to call it, is a place where you can explore your creativity with great photo and video content, setting the stage to engage with your audience and build a credible brand.

Instagram's ad revenue was $43.28 billion in 2022, showing the financial potential for digital creators on the platform.

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Instagram Stories, IGTV, and Reels, aren't just features that you only have to consume. You can use them to enhance your content interaction as a creator.

The platform also integrates shopping capabilities if you want to make money with your content or brand.

Top Benefits

Price

Creating an Instagram account and posting content is free. However, boosted posts and ads will incur costs.

Pros

Cons

Best for:

Ideal if your'e a visually-inclined creator that wants to attract your audience with visual content, interactive storied and more.

Hootsuite

Best platforms for content creators

If we're talking about social media management for content creators, then it's only right that we bring up Hootsuite to the convo.

Not only can you schedule and have your content set to be published automatically, but you get access to an AI content tool that can instantly generate captions, post ideas, and more (talk about a major time-saver).

Through tailored content, smart analytics, and a winning social media strategy, a small business called Apricotton, turned a university project into a global brand, driving a 108% increase in sales.

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Hootsuite also has a toolset that equips you with resources like bulk uploading and post composer to better your social media activity.

Top Benefits

Price

Best platforms for content creators

Professional Plan

Team Plan

Enterprise Plan

Pros

Cons

Best for:

Content creators that need to maintain a presence across multiple social media platforms and those in need of a comprehensive yet straightforward social media management tool.

Buffer

Best platforms for content creators

If you need an affordable social media management toolkit that will help your small business organically attract more people, then Buffer is an ideal platform for you.

Buffer enables the small marketing agency "Tempt" to efficiently manage social media for 10 clients, enhancing content scheduling, engagement, and analytical reporting.

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What makes this tool stand out is that its a value-effective solution for modern digital business and gives you access to things like automated reposts, post planning, scheduling, and many other user-friendly tools to attract more attention to your content.

It also takes your team collaboration to the next level via its permissions levels and approval flows, so there's no micro-management and saves you crucial hours.

Top Benefits

Price

Best platforms for content creators

Free Plan

Essentials Plan

Team Plan

Agency Plan:

All plans include a 14-day free trial.

Pros

Cons

Best for:

Individuals, teams, and businesses that need efficient and affordable tools to plan, schedule, and manage social media content across multiple platform.

Patreon

Best platforms for content creators

Patreon is a subscription-based platform that allows all kinds of content creators from artists, musicians, podcasters, and writers to earn income from their work.

DankPods has exemplified the power of Patreon, converting his passion for iPods and portable music players into a successful venture.

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As a creator, you can build communities with your biggest fans and share exclusive content. It gives you a space for complete creative control and direct access to your fan base, without ads or algorithms.

You can generate revenue through memberships offering ongoing benefits or by selling individual content pieces via online shops.

Top Benefits

Price

Best platforms for content creators

Pro Plan

Premium Plan

Commerce Feature

Starting a Patreon account is free, offering features like multimedia publishing, video previews, exclusive podcast feeds, customization, and analytics. When ready, you can enable monetized options like paid memberships and online sales, with fees as a percentage of your Patreon earnings.

Pros

Cons

Best for:

Content creators of various kinds, including artists, musicians, podcasters, and writers, that want to earn income, build community, and have direct engagement with their fans.

WordPress

Best platforms for content creators

WordPress is a free and open-source Content Management System (CMS) that allows you to create your own website, blog, or app easily - which is how I created my website.

As per the data from OptinMonster, more than 409 million people view over 20 billion pages each month on WordPress.com.

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It has a ton of themes, blocks, plugins and design tools for customization. You can create and manage digital content directly on WordPress, with ownership over your content, design and data.

The platform is built and managed by an open-source community committed to keeping WordPress stable and secure.

It initially started as a blogging platform but has since evolved into a robust CMS used widely for different types of websites.

Top Benefits

Price

WordPress itself is free, but there are costs associated with hosting, domains, premium themes, and plugins.

Pros

Cons

Best for:

Anyone including freelancers, marketers, businesses, and developers who need an accessible, customizable, and cost-effective platform for building and managing websites or blogs.

How to Choose the Best Content Creation Platform

Choosing the best platform as a content creator is about balancing your unique needs with the opportunities available.

In my opinion, there's no one-size-fits-all answer, but rather a personalized solution waiting for you.

Consider these key factors:

Understanding Your Medium

Keep an eye on platforms that complement you content style. If you're passionate about video content, platforms like YouTube might be more beneficial.

If you're a blogger or writer, Wordpress or Medium can be more rewarding.

IdentifyYour Audience

Know your niche audience and find them where they are most of the time. For a young, energetic crowd, platforms like TikTok and Instagram might be better, whereas a professional audience may be more prevalent on LinkedIn.

Monetization Opportunities

Look for types of earning potential through the platform's monetization features. This could range from ad revenue and sponsorships to selling products or services directly on the platform.

User Engagement

Interaction with your audience builds trust. Analyze the platform's user engagement trends and features so you can build a loyal community as a content creator.

Ease of Use

Make sure that the platform is easy for you to use so you spend less time trying to figure out it's features and more time creating content.

Most importantly, don't worry too much about picking the "perfect" platform. Your first attempt doesn't need to be your last. A lot is happening very quickly in the world of content creation, and staying adaptable is key.

Faqs

Which platform is most profitable for content creators?

It all depends on your content and who your audience is. YouTube can be really profitable through ads, and channel memberships.

Patreon is also great for recurring income from your most loyal fans.

What do most content creators use?

A lot of content creators use platforms like YouTube, Instagram, and TikTok for visual content. For blogs or written content, platforms like WordPress and Medium are popular. Some also use Patreon for paid memberships and exclusive content.

What app does content creators use?

It depends on the content type. Instagram, TikTok, and YouTube have popular apps for video and photo content. Hootsuite and Buffer are often used for managing social media posts.

How do I become a content creator with no experience?

Start by choosing a platform that suits your content type. Experiment with different types of content and see what engages your audience.

Learn from other creators and take advantage of online resources. Most importantly, be CONSISTENT and PATIENT.

What is the easiest way to become a content creator?

The easiest way is to start with what you know. If you enjoy photography, start posting on Instagram. If you enjoy writing, start a blog on WordPress.

It's about taking the first step and improving as you learn.

How do I create my own content?

Choose a theme or topic you're passionate about. Understand your audience and the kind of content they like. Plan your content (topics, format, posting schedule) and start creating!

There are a lot of content planning tools that you can use to help you.

Conclusion

There are plenty of options when it comes to finding the best platforms for content creators - almost too many.

Whether it's YouTube for video content, Patreon for establishing ongoing memberships, or Instagram for creative visual storytelling, there's really something for everyone.

Each platform comes with its own pros, cons, and opportunities for you to make money, so it's all about finding the right fit for your creative passion and audience.

Just keep producing, keep improving, and most importantly, keep sharing your unique content. Good luck!

Which platforms do you use or have considered using? Are there any that you feel should be on this list? What are your thoughts? Leave them down below!