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Are you an aspiring digital creator looking for tools to help you put together some amazing content?
Creating digital content that's engaging, impactful, and professional is a must, especially with the influx of online content. You not only have to draw in viewers (A.K.A Traffic) but you also need to make sure that you keep them coming back for more.
Whether you're an aspirant vlogger, a graphic designer, or a blogging enthusiast, having the right creative tools at your fingertips will pave the way to bring your creative ideas to life.
This article presents a comprehensive round-up of the 13 best digital creator tools in 2024, carefully researched and selected to support your journey to digital creation mastery.
Graphic design, presentations, and social media posts.
Most people are familiar with Canva. That's because it's one of the most popular graphic design tools out there AND so simple to use - that's why I love it.
There are a ton of customizable templates that anyone from beginners to experienced designers have access to for digital design creation ranging from social media graphics to presentations and more.
They have also added artificial intelligence to the mix, including the Magic Design feature which allows you to generate an entire presentation from a single prompt.
With a robust library of free and premium elements like fonts, images, and illustrations, it's a versatile choice in the toolbox of any aspiring digital creator.
In keeping with an objective perspective, the pricing and plans of one of the top digital creator tools, Canva, are as follows:
PlansPriceFeaturesFree$0100+ design types Thousands of free templates Hundreds of thousands of free photos and graphics AI Powered design toolsPro$119.99/year (33% off) or $14.99/monthEverything in Free, plus: 100+ million premium stock images, photos, videos and graphics Unlimited premium templates Brand Kit to save your brand's colors, fonts and logosEnterpriseContact CanvaEverything in Pro, plus: Established brand control and company-wide collaboration 24/7 Enterprise-level support
No matter the size of your quest - solo creator, rising start-up, or established corporation - these digital tools cater to creator spirits intent on elevating their online content. With unparalleled versatility and distinctive features, they can fulfill diverse content creation demands and are prime for all - novices and experts.
Professional graphic design and multimedia creation.
Adobe Creative Cloud stands as an inclusive set of applications and services provided by Adobe Inc. It caters to the diverse needs of digital creators with tools for graphic design, video editing, web development, and photography, among others. Operating on a subscription basis, it's recognized as an indispensable resource for any digital creator.
This platform is great not just for your own creation, but for your existing or potential clients as well. You have a full stack of creative tools to get the job done.
The Adobe Creative Cloud offers multiple pricing options to cater to different users' needs. From individuals to businesses, students, and teachers, there's a plan crafted to fit various creative thrives.
PlanPriceDetailsIndividuals$52.99/monthIncludes the entire collection of 20+ creative desktop and mobile apps including Photoshop, Illustrator, and Adobe XD.Business$84.99/month per licenseSingle App or All Apps options with scalable deployment and advanced 24/7 tech support.Students and Teachers$19.99/month for first year, $29.99/month thereafterDiscounted rate for the first year, access to the entire collection of creative desktop and mobile apps.Schools and UniversitiesVolume licensingCustomized pricing based on institution size and needs, with comprehensive classroom and lab solutions.
If you're looking for an arsenal packed with digital creation tools, then this is your go-to. Everything from website design and creating stunning images to crafting high-quality social media posts and YouTube videos, Adobe Creative Cloud is an all-in-one digital creator's dream.
Project management and collaboration.
Trello is a web-facilitated project management tool that boosts productivity by allowing you or your team to coordinate and manage your digital tasks efficiently.
Showcasing a user-friendly interface and adaptable framework, Trello molds seamlessly to diverse workflow methods, catering to both compact teams and extensive corporations.
Trello has a clean and attractive interface allowing easy collaboration. Using tools like boards, lists, and cards, teams can track progress, streamline content planning, and more.
Trello offers a variety of pricing plans designed to accommodate different user needs.
PlanPriceDetailsFreeFree for your whole teamOffers unlimited cards, up to 10 boards per workspace, and basic features.Standard$5 per user/month if billed annually ($6 billed monthly)Includes advanced features like unlimited boards, custom fields, and more.Premium$10 per user/month if billed annually ($12.50 billed monthly)Includes additional features such as calendar view, timeline view, and dashboard view.Enterprise$17.50 per user/month - billed annually ($210.00 annual price per user)Designed for organizations with advanced needs, it offers features like organization-wide permissions and advanced security controls.
Please note that prices may vary depending on the number of users and optional add-ons.
When it comes to digital collaboration and project management, Trello stands as a highly recommended tool. Made for digital creators, its versatility, ease of use, and powerful features make it a go-to platform for both beginners and pros.
With real-time updates, integrations with plenty of digital tools like Slack, Miro, or Twitter, and a premier tool for managing creative projects effectively and efficiently, you get a ton of value with Trello.
Professional video editing.
Next in the lineup is Final Cut Pro, an acclaimed video editing software from the house of Apple. It provides a comprehensive range of tools to craft high-fidelity videos.
The software allows swift trimming and arrangement of clips, inclusion of transitions, visual effect application, and color alterations for a refined video output.
With a robust motion graphics functionality, Final Cut Pro enables the addition of text, titles, and various graphic elements, further escalating the visual allure and audience engagement.
The following list would provide an insight into its pricing and plans:
Plan PriceDetailsSingle License$299.99This includes a one-time fee for the full version of the Final Cut Pro, free updates, and no monthly subscription.
Please note that these prices apply to purchases made on the Apple App Store and may be subject to change. Also, users receive free updates and upgrades as long as they continue to own the product.
Don't be intimidated by the price. This tool is a powerhouse not just for filmmakers, video editors, and media mavens who routinely count on this tool to conceive visually compelling videos.
It also is great for any aspiring digital creator who wants to really take video video editing to a whole new plateau.
Video editing and production.
Adobe Premiere Pro remains a powerhouse in the world of digital creation. Hailed as a high-quality video editing software, it's engineered to meet the needs of both hobbyists and established pros.
This digital platform also allows you to gain access to free stock videos, stock images, templates, and much more.
You can even get Adobe Certified as a video-editing professional so you can showcase your newly found skillset and turn this into a career or a freelancing opportunity.
PlanPriceDetailsExtrasAnnual, paid monthlyUS$20.99/moAdobe Premiere Pro, Adobe Express, Adobe Firefly100GB of cloud storage Step-by-step tutorials Adobe Portfolio Adobe Fonts Behance Creative Cloud Libraries Access to the latest features 500 monthly generative creditsAnnual, prepaidUS$239.88/yrAdobe Premiere Pro, Adobe Express, Adobe Firefly100GB of cloud storage Step-by-step tutorials Adobe Portfolio Adobe Fonts Behance Creative Cloud Libraries Access to the latest features 500 monthly generative creditsMonthlyUS$31.49/moAdobe Premiere Pro, Adobe Express, Adobe Firefly100GB of cloud storage Step-by-step tutorials Adobe Portfolio Adobe Fonts Behance Creative Cloud Libraries Access to the latest features 500 monthly generative credits
Adobe Premiere Pro stands out for its ability to continuously deliver high-performance tools and features. This makes it an indispensable tool in a creator's toolkit for producing top-quality visual content.
Enjoy privileged access to invaluable resources and community events, perfect for demonstrating your video editing talents.
Social media management and scheduling.
It's almost inevitable for your brand to be present on social platforms and Hootsuite is a popular tool among digital creators for social media management.
As one of the pioneers in the field, it allows you to streamline your social media strategies across multiple platforms to help you increase your reach, your growth, and your revenue - year over year.
Hootsuite takes the overwhelm of managing your different social accounts off your plate by keeping everything within one dashboard.
Hootsuite offers the following plans and pricing for professional individuals to enterprise-level companies:
PlanPriceDetailsProfessional$99 per monthGeared towards small businesses, providing improved social media management capabilities.Team$249 per monthDesigned for small to mid-sized businesses or teams, offering collaborative functionality.EnterpriseContact for pricingCustom solutions for larger organizations or those with specific needs in social media management.
Both professional and team plans include a 30-day free trial.
As a digital creator, you have to take into account the time it takes to plan, schedule, and execute social media strategies, especially across multiple platforms.
Hootsuite is the tool to save you time. Not only will you love the simple streamlining process, but so will your raving fans because you'll be able to keep them posted on different channels.
AI-Powered Content Creator.
Another highly valuable tool for digital creators is Jasper AI. Bringing a revolution to the field of content creation, Jasper AI paves the way for a smarter and more efficient way to generate more high-quality content swiftly based on the given inputs.
It helps optimize content based on target audience, SEO keywords, and readability. You'll also have access to pre-made templates designed for various kinds of content from listicle-styled blog posts to AI-powered email marketing.
And now with Jasper Art, you can turn your creative prompts into visually stunning images.
Jasper AI offers pricing options tailored for specific audience types and needs:
PlanPriceDetailsCreator$39/month (save 20% when billed yearly)Includes 1 seat 1 brand voice 50 knowledge assets 50+ templates Access SEO mode Use AI everywhere with browser extension Rated 4.8/5 stars in 10,142+ reviews 7-day risk-free cancellation Award-winning customer supportTeams$99/month (save 20% when billed yearly)Everything in Creator, plus: Includes 3 seats 3 brand voices 150 knowledge assets Create your own template Instant campaigns Collaboration & user managementBusinessTalk with salesPersonalized AI features with additional control, security, team training & tech support Everything in Teams, plus: No limits on all features Custom templates & automations API access* Advanced admin analytics SSO plus additional security Review team onboarding & ongoing tech support
Jasper AI has been one of the top AI content-creation tools and it keeps getting better with time. Its automation capabilities extend to almost any area of content creation that you need, from blog posts and website copy to social media captions and email templates.
You can take Jasper AI for a free test run. You'll have 7 days to decide if you like.
YouTube channel management and optimization.
Tubebuddy continues to be a leading tool in the digital creator ecosystem. It's a browser extension and mobile application designed to help you create, optimize, and manage your YouTube content effectively.
With key features such as Keyword Explorer, Video SEO tools, Thumbnail Generator, and Advanced Analytics, Tubebuddy gives digital creators comprehensive assistance in maximizing their YouTube channels' performance.
As a well-acknowledged solution, Tubebuddy is a must-have tool when gaining deeper insights into viewer behavior or reaching broader audiences with your content.
This tool is not only vital for beginners but highly beneficial for experienced YouTubers as well, making Tubebuddy a must-have for any digital creators targeting success on the platform.
Keyword research and SEO analysis.
If you need an SEO tool that unlocks higher ranking potential in Google, then Ahrefs is what you'll want. It plays a HUGE role in the toolkit of any diligent digital creator, including myself.
With data robustness and user-friendly insights, Ahrefs is your ultimate SEO partner for content optimization and competition outsmarting.
It also gives you insights on backlinks to strengthen your backlink strategy for more traffic and higher rankings.
PlanCostDetailsLite$83 per month or $990 per yearEssential data for small businesses and hobby projectsStandard$166 per month or $1,990 per yearPerfect for freelance SEOs and marketing consultantsAdvanced$333 per month or $3,990 per yearMore tools and data for lean in-house marketing teamsEnterprise$833 per month or $9,990 per yearIdeal for agencies and enterprises
Ahrefs, branded as the 'data lover’s delight', is fueled by sharp analytics and ever-evolving features. It delivers incredible SEO solutions that cater to the multi-faceted needs of today's digital creators. From keyword researching to rank tracking, from site auditing to competitive analysis, Ahrefs is THE platform.
Website analytics and traffic insights.
This one. This is a must-have, especially because it's FREE to use. Google Analytics is a digital tool widely recognized and used by most, if not all, digital creators.
This web-based platform facilitates an in-depth understanding of user behavior on your website so you can track and analyze the metrics that you'll need for online success.
You'll get a glimpse of website traffic, page views, bounce rate, conversion rate, and more. You'll gain important insights into how your users interact on your site, which pages are performing well, and which ones could use some improvement to make better business decisions.
PlanCostGoogle Analytics 4 (GA4) Free VersionThis is a free version offering basic analytics and data insights.Google Analytics 360Google Analytics 360, the premium enterprise-level offering, comes at a cost of $150,000 per year.
It's essential for all users to note that the costs associated with Google Analytics 360 can vary depending on the specific needs of the business. Therefore, you may need to contact Google for a detailed price quote.
Having the right data at your disposal can help you optimize your website for a better user experience to drive more traffic and conversions.
Google Analytics 4 (GA4) will allow you to see where your users are coming from, what pages they land on, the length of time on pages, demographics, and more. Think of GA4 as your personal data assistant, unlocking the insights that lead you in a better direction online.
Writing and grammar assistance.
Grammarly is a tool that's thoroughly ingrained into creators' toolkits and it continues to help creatives master their online communication.
With its highly sophisticated algorithms and AI-powered engine, Grammarly extends far beyond the scope of a conventional spell-checker. It enables users to hone their grammar, punctuation, readability, and more, all in real-time.
Grammarly's AI-powered technology helps enhance one's writing by checking for more than 400 types of grammatical errors, scanning for misused words, and even guiding on the proper tone to maintain in a piece of writing.
The pricing options for Grammarly are as follows:
PlanCostDetailsFree$0Basic grammar, spelling, punctuation checks, and 100 AI promptsPremium$12/month Advanced grammar corrections, style and tone adjustments, plagiarism detection, writing insights, and 1000 AI promptsBusiness$15/month per user All premium features for up to 149 users, plus a style guide and team analytics
Keep in mind, that the Business plan is best for teams, while individual digital creators will find value in the Free or Premium plans.
Grammarly's extensive functionality, including real-time grammar checking, plagiarism detection, and writing style refinement makes it an indispensable asset for you.
Its evolving features like its AI writing assistant, help you improve your communication and enhance your content's clarity, precision, and authenticity.
That way, your raving fans will always come back for more.
Royalty-free stock photos.
Unsplash has always had a reputation as one of the go-to platforms for digital creators. It's a game-changer in the world of royalty-free stock photos, providing not just high-quality images, but also fostering a vibrant and engaging community of photographers and visual artists.
You can use their free images to inject them into different types of content including blog articles, social media posts, landing pages, and more.
Unsplash offers both free and premium plans for digital creators, each with its own unique features.
PlanCostDetailsFree$0Access to a vast library of high-resolution, royalty-free images. No download limits. Images can be used for personal and commercial projects. No attribution required, but appreciated. Images are contributed by photographers from around the world. Regular updates with new images added regularly.Unsplash+$7/month (billed yearly at $84) or $12/month (billed monthly)Access to all the features of the free plan. Members-only content added monthly. Unlimited royalty-free downloads. Enhanced legal protections with model and property-released images. Ad-free experience. Priority support. Ability to access exclusive categories such as sports, people, food, nature, urban, renders, and business.
Note: The Unsplash+ plan renews automatically but can be canceled anytime.
Unsplash offers high-resolution photos without any licensing limitations and equips you with a source of professional-grade imagery that can be tweaked and utilized according to your imaginative needs.
With its vast publicly contributed photo library, ease of use, and zero cost model, Unsplash has proven to be an indispensable tool for digital creators seeking quality images for their projects in.
It offers a space for photographers to display their work and helps creators enhance their digital content with expressive visuals, that's why I use Unsplash for high-quality images.
Screen recording and video messaging.
We can't forget about Loom, a highly effective screen recording tool that offers a unique blend of video messaging in your workflow. With notable features like full-screen recording to webcam overlay, it allows you to capture, narrate, and instantly share videos for effective communication
The tool is not only ideal for walkthroughs, presentations, or tutorials but also for personifying communication in the digital workspace.
And with Loom AI, you can improve video communication by writing titles, and summaries, creating chapters, and tasks, removing filler words, transcribing videos in different languages, and other features like call-to-action buttons, thumbnails, talking points, transcript editing, avatars, and personalized video versions.
The following are the pricing options for Loom:
PlanCostDetailsStarterFreeIncludes up to 25 videos per person, with a maximum duration of 5 minutes per videoBusiness$12.50/month (billed yearly)Unlimited videos and recording length, along with advanced features like screen recording, privacy controls, and viewer insightsEnterpriseContact SalesIncludes all Pro features, collaborative functionalities, advanced security settings, and Salesforce integrationLoom AI $4/month (billed yearly)Enhances videos with automatic context, including titles, summaries, chapters, and tasks for clearer communication
The Business plan includes a 14-day free trial.
Loom is your efficient solution for capturing, editing and sharing videos online. With features like screen recording, team collaboration, and Loom AI add-on, digital creators like yourself can enhance their content creation process and engage their audience effectively.
Whether it's creating instructional tutorials, providing feedback, showcasing products, or communicating with clients, Loom allows you to elevate your digital content.
Digital creator tools are what they sound like. They're software and resources that aid in creating digital content like videos, images, graphics, podcasts, and written content like blog posts. These tools encompass graphic design tools, video editing software, and organizational platforms - you name it.
They're designed for digital creators and influencers, helping them produce engaging content without any friction. They help you in design, editing, organization, and distribution, making your like a lot easier.
You have plenty of options when it comes to choosing a tool. But the question you have to ask yourself is - "Which digital creator tools are best for ME?"
To help you answer that question, I have some key factors for you to think about when looking for the best tools:
Functionality is one of the primary factors to be considered. A useful digital creator tool should cater to your needs, whether it be editing, designing, or any other creative process.
The tool should be user-friendly and intuitive. While sophisticated features are useful, they should not come at the cost of ease of use. Save yourself the headache by getting tools that are simple.
The pricing structure of the tool plays a significant role. You may not have a massive budget, so a tool's cost-effectiveness is essential. Don't go crazy spending if your pockets don't allow for it. For the most part, these digital tools have starter plans that are affordable.
Reputable tools generally have effective customer support. The ability to quickly resolve issues can save you a lot of time and frustration.
Check if the tool integrates well with other software or platforms you use for content creation or distribution. For example, Loom integrates with Google Workspace, allowing users to easily record and share video tutorials or explanations directly within Google Docs for collaborative teamwork.
Compatibility with different file formats and devices is also important.
Yes, several free digital creator tools are available for aspiring digital creators. In this era where content creation reigns supreme, many software companies let you test-drive their products to make digital creation more accessible.
Here are a few from the list:
These tools each give you a unique opportunity to express your creativity freely and at no financial cost.
Starting as a digital creator involves five major steps:
You're going to have plenty of tasks as a digital creator, from planning and designing to writing, editing, and much more. Using these digital tools accelerates and streamlines this process, so you can create high-quaility content and publish faster for improved audience engagement.
Here are some of the key benefits:
Things are changing fast and the need for digital tools that empower you to produce outstanding content continues to rise. The tools listed in this article are some of the best creation tools in 2024, handpicked to satisfy your diverse creative needs from graphic design, video editing, and text creation, to project management.
Choosing the best tools is up to individual preference, based on your unique requirements, budget, and level of experience. Some of these tools may seem complicated at first, but they become easier with practice continued use and practice.
Being a successful digital creator isn't just about content creation, but also the ability to use digital tools to deliver the BEST results possible for your audience.
Remember, the tools are there to boost your creativity, not limit it. Explore, learn, and create. Let them amplify your creativity and not dictate it.
Good luck!
Do you use any digital creator tools? Which tools do you use and what has helped you the most? Leave some comments down below!